The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

How To Market Wellness Without Being Annoying

Radial's nine rules for graceful, customer-friendly wellness marketing: 1) Use your inside voice You're not selling used cars. Over-the-top screaming in-your-face promotions usually backfire. Health ...

Better-Than-Face-To-Face Customer Service

This is how online customer service SHOULD work.  Food for thought: does your customer service live up to this standard, online OR in-person? Gold's Gym, ...

How Health and Wellness Businesses Can Thrive During A Recession

These four to-do's help your wellness center, fitness business or employee wellness business survive -- even thrive --in an economic downturn or recession. 1) Renew your connections ...