The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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When Live Video Meets Club Marketing & Member Service

Should your club jump on the live video bandwagon? Services like Facebook Live and Periscope have upped the ante on video by taking it to ...
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When Respect For Clients Is Lacking: 9 Warning Signs

Does your health and wellness staff treat your clients, customers or patients with respect and honor? I bet you said "Yes!" right away. Well, let ...
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Gold’s Gym, Part 2: Ballroom Dancers and Bodybuilders

Back in 2008, I wrote about mixed messages at my local Gold's Gym as it tries to appeal to both bodybuilders and soccer moms. It's a ...