The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Marketing Your Wellness Business With Health Observances

These thirteen tips tell you how to market your wellness business and increase its visibility in your community by capitalizing on hundreds of official health ...

Better-Than-Face-To-Face Customer Service

This is how online customer service SHOULD work.  Food for thought: does your customer service live up to this standard, online OR in-person? Gold's Gym, ...

A Banker's Advice For Wellness Businesses, Part 1

Judy Ballast, a long-time commercial banker with over 20 years of experience, shares the biggest banking mistakes wellness businesses can make, plus three kinds of clients ...