The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Altruism Marketing: When Giving Away Your Wellness Services Makes Sense

When altruism meets marketing, the result is free publicity, revenue now and later, phenomenal customer loyalty, and turbocharged word-of-mouth for your wellness business. al-tru-ism [noun]: ...
Losing customers

10 Reasons Your Fitness or Wellness Business Loses Customers & What You Can Do About Them

At Radial, we like to say that "You're not a $100 bill, so not everyone's going to like you." But once you've got your business ...
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Mistakes of Well-Intentioned Wellness Leaders

These aren't the evil bosses that steal credit and bad-mouth their employees. These folks mean well, yet demoralize workers and harm your wellness business. Is it ...

Try This: The Saf-T-Pop Customer Loyalty Reward, Reinvented For Wellness Businesses

Sweating the Details: Why Doing Just One Thing Right Is a Good Way to Grow Your Business

Better-Than-Face-To-Face Customer Service

The Three Stages of Health & Wellness Business Growth: Unique Challenges & Priorities

Sales Management and Compensation Strategies for Health and Wellness

How To Choose The Right Growth Strategy For Your Health & Wellness Business