The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Old Dog, New Tricks: How Today’s Webinars Supercharge Club Marketing

Today's webinar platforms give health clubs and wellness businesses new paths to new customers and revenues, deeper engagement, and broader geographic reach. What to expect ...
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What Clients Wish Your Wellness Business Would Do Differently

From surprising to mundane, what a lot of wellness customers wish you'd do differently in your health club, fitness center or employee wellness and healthy ...
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5 Day-to-Day Business Practices Your Wellness Business Should Stop Doing NOW

As a wellness business owner, it's easy to focus on what you're not doing or not doing right. But what about the things you're already doing? ...

But Will They Tattoo Your Name On Their Bodies? Ironclad Loyalty for Wellness Businesses

Is Social Media the WikiLeaks of Your Fitness or Wellness Business?

Customer Service and Client Respect: Tips For Healthcare Professionals