Google My Business Self Assessment for Yoga & Mind-Body Businesses Instructions This self-assessment takes less than 5 minutes to complete. It contains five sections and 29 total questions: Foundation Marketing Features Selling Features Insights Features Technical Features For each question, choose the answer that most closely matches the normal practice of your business. Our Business Name Email our results to: Foundation Features - 9 Questions 1. Our PRIMARY health and wellness specialty is:Select the health and wellness segment that best matches your primary business focus.Fitness (ex: health clubs, fitness centers, cardio, strength, martial arts, sports conditioning, personal training, niche fitness studios))Mind-body (ex: yoga, Pilates, tai chi, acupuncture, massage therapy, meditation studios)Nutrition & weight management (ex: weight loss, healthy lifestyle & healthful eating programs, diabetes prevention)Healthcare & medicine (physicians, dentists, psychologists, chiropractors, physical therapists & other licensed healthcare specialties) 2. We have a physical facility open to the public during regular hours where we see customers & prospects.Answer NO to this question if your facility does not meet all of these criteria: open to the public, regular hours, you see customers and prospects there.YesNo 3. We have claimed our listing and completed Google's verification process.If you haven't yet claimed your listing or completed Google's verification process, go to your listing now to see what it shows by searching for your business name & city ("Bluebonnet Fitness Plano TX"). Then, complete this Self-Assessment as best you can, so you'll get our improvement recommendations.YesNoNot sure 4. We periodically review ALL of our listing details.Yes, at least every 3 monthsYes, at least every 6 monthsYes, about once/yearLess than once/yearPretty much never 5. Our listing links to a website.Yes, it links to our business website (WordPress, Google Sites, Wix, Squarespace, etc.)Yes, it links to our Facebook business page or another social media pageNo, we don't link to anything. 6. Our listing includes our current business hours.Yes, our business hours are shown and are up-to-dateNo, our hours are shown but they are not up-to-dateNo, our business hours have not been added to our listing 7. We have selected the most specific and relevant primary business category.YesUnsure 8. Our secondary business categories are distinctly different from our primary category.YesYes & no - some categories are distinctly different, but some overlap with primary categoryNo, our secondary categories are very similar to our primary categoryUnsure 9. We have selected any COVID health/safety attributes that apply to us.YesNoUnsure 10. We have selected all other relevant attributes.Examples of common attributes for health & wellness businesses include LGBTQ-friendly, child care, good for kids/welcomes children, women-owned, black-owned, active military discounts, doctor onsite, and language attributes.YesNoUnsure 11. We have configured the in-network health plans feature.For many licensed healthcare providers, Google automatically populates a dropdown list in your profile of in-network health insurance plans.Yes, we accept insurance & the dropdown list of health plans in our listing is correctNo, we accept health insurance but the dropdown list of health plans in our listing has errorsNo, we accept health insurance but have not reviewed the dropdown list of health plansNo, we accept health insurance but this feature does not yet appear on our listingNo, we do not accept insurance/does not apply for other reasons Marketing Features - 11 Questions 12. We have authentic original photos of our facility:Check as many as apply to your business. Yes, storefront or building exterior (ex: parking, signage, front door, front desk, reception) Yes, indoor or outdoor facilities used by customers (ex: workout area, studios, meeting rooms, treatment rooms, tennis courts) Yes, common areas (ex: lobby, locker rooms, cafe, boutique, etc.) No, we have stock photos on our profile No, we don't have any facility photos on our listing No, we DO NOT have our own physical facility open to the public (ex: in-home personal training) 13. We have authentic original photos of staff and customers:Check as many as apply to your business.Yes, at least half of our photos include staff & customersNo, fewer than half of our photos include staff & customersNo, we only have stock photos of people on our profile 14. We have posted at least 20 photos on our profileOnly count photos identified in your listing as posted by the business/owner. Don't count photos posted by others.Yes, we've posted at least 20 photosNo, we've posted 10-19 photosNo, we've posted 5-9 photosNo, we've posted fewer than 5 photos 15. We have at least 50 authentic reviewsYes, we have 50 or more reviewsNo, we have 25-49 reviewsNo, we have 10-24 reviewsNo, we have fewer than 10 reviews 16. We respond to both positive and negative reviews.Yes, always or frequentlyOccasionallyInfrequently or rarelyNever 17. Our responses to reviews are:Usually tailored to the individual review (ex: "So glad your appt with Juliana helped your back pain!" or "I'm sorry the All Levels class was too easy, emailed you a free pass to any Level 2 or Level 3 class this month")Usually the same generic phrases or responses (ex: "Thanks for coming, we love our members!" or "Sorry your expectations weren't met, call us and we'll make it right")A mix of tailored and generic responsesNot applicable - we don't usually reply to reviews 18. We have selected predefined services in our listing.Google often suggests predefined services that are characteristic for a specific category. For example, it might suggest "kickboxing, " nutrition consulting" and "private lessons" to businesses which choose the "gym" category.YesNoUnsure 19. We have configured the custom services features in our listing.Yes, including complete description & price rangeYes, but the description and price range have not been filled outNo, we have not configured any custom servicesUnsure 20. We have a strong business description that commands attention from prospects.Yes, our business description is carefully written & very effectiveNo, we have a business description but aren't sure how effective it isNo, we do not have a business description in our listing 21. We proactively post FAQs in the Ask A Question section of our listing.The Ask A Question section of your Google allows anyone to post a question or answer a question about your business.Yes, at least once/monthYes, less often than once/monthUnsure 22. We use Google My Business Posts for events, updates, promotions or other content.Yes, our most recent post was within the last monthYes, our most recent post was 1-2 months agoYes, our most recent post was 3-4 months agoYes, our most recent post was more than 4 months agoWe have never posted Selling Features - 4 Questions 23. We use the Google My Business Messaging (Chat) feature.Yes, we've activated this featureNo, we haven't activated this featureUnsure 24. We respond to Google My Business messages/chats:Almost always within 2 business hoursAlmost always within 4 business hoursAlmost always within 24 hoursWithin 1-2 business daysVaries or unsureWe haven't activated Google My Business messages/chats 25. We reply immediately when someone posts in the Ask A Question section.Yes, we usually answer questions right awaySometimes we reply, sometimes we don'tQuestions have been posted, but the business has never repliedNo one has ever posted a question 26. Our profile contains an online booking link.This could include an online signup process for new clients or members and/or registration for specific classes or services like personal training by current clients or members.Yes, we've integrated our listing with a third-party self-service booking platform supported by GoogleYes, the link points to our website which offers self-service online bookingYes, the link points to our website and further action (visit, email, chat, call) is required to complete bookingYes, our profile includes a "places.singleplatform.com" linkYes, our profile contains another type of online booking or registration capabilityNo, our booking or registration process is only available in-person, by phone, or by emailNo, none of our services require advance booking, appointments, or registration Listing Data Insight Features - 3 Questions 27. We routinely review call history to ensure we're not missing prospects' calls.YesNo 28. We routinely review search term reports to spot trends & interests.YesNo 29. We routinely review interaction reports to understand our competitive position.YesNo Technical Features - 2 Questions 30. We've set up our Google My Business Short Name.YesNoUnsure 31. We've set up our UTM tracking code.YesNoUnsure Enter the text shown above to confirm you're human: Finished! Click "Send My Score" to receive your results and optimization recommendations. Time is Up!