Google Local Marketing Bundle
It's a new year, which means customers looking for a fresh start.
And after 2+ years of lost customers, frayed revenues, & vanishing profits—2022 matters more than ever.
90%+ of fitness & wellness purchases start with Google search.
FACT: Google My Business (now Google Business Profile) & Google Ads send more qualified prospects to health clubs, yoga studios, weight loss programs and wellness businesses than anyone else. Even social.
Are you ready?
Get two premium jumpstart services for one excellent price!
You'll get our Google Business Profile Optimization Package...
Attract people as soon as they start searching
We'll optimize your entire Google Business Profile.
Make sure you're capitalizing on all the newest and most advanced Google My Business features.
And highlight your programs, services, special offers and everything else that sets you apart.
All of this helps Google feature you in the Local 3-Pack (free advertising!), search results, Google Maps and more!
More details about what's included
...And our Google Ads Implementation Package...
Draw in people ready to buy.
Want more prospects who love what you do and understand what it's worth?
You need Google Ads—tailored to your business—that run specifically in response to purchase-intent searches within your trade area.
Our Google Ads-certified team implements a custom campaign tailored to your wellness business.
A January-only campaign with a budget as low as $10/day lets you scoop up new customers without breaking the bank. Want to run it for longer? We'll show you how so you're in control.
YOUR PACKAGE WILL ALSO INCLUDE
...our 30-Day Copilot Speed Coaching Pass
Get real experts at your fingertips.
Bring us your top sales and marketing questions and challenges.
You'll get unlimited priority access to Leslie, Don & our U.S.-based team.
On-point discussion. Realistic ideas and suggestions. Actionable next steps. Focused on your specific business and goals.
Via your private channel on our Twist messaging platform.
SEO? Social media marketing? Revenue growth? Something else?
You're not limited to questions about Google Ads or your Google Business profile. Bring it on!
What customers say about Radial
Yoga & Pilates Studio
350% increase in Google Ads conversions
“Working with Radial is fun, productive and inspiring. They are true professionals who excel at thinking ‘outside the box’. I recommend them unconditionally.”
Dr. Scott K., global obesity authority, White House advisor, medical clinic director
"It felt like they genuinely cared, beyond just a business relationship. They understood the clinical importance of our business and made valuable suggestions based on past experience."
Eliza K., CEO, weight loss program director
“Our analytics are off the charts. We're getting several calls a day from people who want to make appointments right on the spot. Thank you very much."
Bill S., specialty healthcare practice director
Physical Therapy & Orthopedic Rehab
Cut conversion costs by 30%+ while adding new clients & new service lines
“The insight, professionalism and out of the box creativity that Radial brings were invaluable.”
Kevin R., president, competitive bodybuilding coaching & personal training
“You can find no better partner in the current healthcare climate.”
Cary W., healthcare non-profit director
"Your targeted marketing strategies addressing the concerns of the senior population were and continue to be spot-on!"
Darren S., owner, healthy lifestyles & active aging business
Specialty Weight Loss Program
$500K enrollment revenues in 90 days via website & Google Ads
"I don’t know where we’d be without Radial. They are experts in their very specialized field of strategy, marketing and content for the health and wellness industry."
Dr. David S., CEO, multidisciplinary integrated healthcare clinic with physicians and licensed complementary and alternative medical providers
“The content marketing pieces are great, we love the angles and particularly appreciate how they incorporate our own proprietary research. Also the checklists were very actionable for our prospects."
Danny P., VP-Marketing, corporate wellness platform
“Thoroughly enjoyed working with Radial."
Francine B., CEO, employee wellness provider
Employee Wellness Tech Platform
Guided client's development of 15+ content marketing assets for new product
"THANK YOU SO MUCH! The launch was a complete success."
Andrew L., VP, chronic disease self-care programs
"Radial's experience in promotions aimed at employers, doctors and physicians is fantastic."
Timothy B., president, weight loss and diabetes management programs
“Radial’s industry knowledge and marketing best practices in all channels are on point. Their professionalism and focus on real results is refreshing in a field that often overpromises and underdelivers.”
Eric S., CEO, regional family fitness & health club chain
"Your company has been extremely responsive, creative and easy to work with."
Kristi R., president, regional health club chain
Behavioral Health & Counseling Center
Doubled website traffic after optimizing for local search
"We are so glad we found Radial. Without their help, our business would not be where it is today. These folks are the real deal.”
Carol N., owner, personal training & lifestyle coaching business
"What I asked for was help with marketing. What I got was support from a company who understands my business, goals, and my passion for what I do."
Robin L., owner, yoga & therapeutic massage studio
"Radial’s pragmatic and logical thinking always adds incredible insight to decision making."
Megan M., CEO, global yoga brand
"I am confident in my own professional knowledge but honestly had no idea how to market this business. Now I have much more confidence that the right things are in place. THANK YOU SO MUCH."
Dr. Shalini C., creator, children's fitness, nutrition & wellness center
"Radial's business expertise in the health, fitness and wellness industry moved me through the process of marketing and growing my business."
Jeff B., personal trainer & fitness certification instructor
Family Health Club & Fitness Center
Mentored client's website content development for 5 locations + 2 new markets
"I now feel empowered, with a renewed sense of mission and enthusiasm. Thank you!!!"
Zoe G., founder, women's weight loss, fitness and wellness center
"Best. Marketing. Consultants. Ever."
Claire K., medical practice marketing director
"I must say that I absolutely LOVE the way your company does business. With everything out there on the Internet, Radial is one of the few that I have come to trust based on the quality of information provided. "
Cathi M., programs director for city recreation and fitness center
"Working with Radial has been very easy. The end result is better than anything I could have imagined."
Valerie K., founder, yoga studio, yoga teacher training program and yoga therapy certification training program
"Even in these difficult times my company is doing well! We're doing so much better than I ever expected to!"
Monica L., creator, childhood movement & mindfulness program
Healthy Lifestyle Program
Coached on 50+ pieces of website, email, social content for physician/employer program
How your Google Local Marketing Bundle works
Here's a typical implementation timeline:
Set up 2022 marketing
Save $295 on the Google Local Marketing Bundle.
Get two premium jumpstart services normally priced at $1290.
Starts at $995/one-time.
Our standard package covers businesses that have a single location and one major line of business plus a couple of secondary services or programs.
If you're not sure, get in touch with your details.
If you have multiple locations or multiple major lines of business, reach out with the details. We'll tell you whether your business fits our standard package. If it doesn't, we'll provide a custom quote.
Examples of one major line of business:
- A yoga & meditation studio
- A neighborhood fitness business or gym that offers cardio equipment, weights, and personal training
- A weight-loss program or clinic
- A family therapy practice with one or multiple therapists
Examples of multiple major lines of business:
- A large health club with an extensive cardio floor, comprehensive and varied group fitness class lineup, extensive strength conditioning options, spa, cafe, indoor/outdoor pools plus dry and steam saunas, a full yoga program, a weight loss program, personal training and a full summer program for kids
- A multidisciplinary medical clinic that provides physical therapy, chiropractic care, therapeutic medical massage, acupuncture, medical pain management, and physical medicine & rehab
No, there is no monthly or ongoing fee. Specifically:
Google Business Profile
Once optimized, Google Business Profile (formerly Google My Business) simply doesn't justify a monthly management fee. You can easily update simple information like business hours yourself.
In the unlikely event that your business radically changes, just purchase another optimization package and we'll completely overhaul your Google Business Profile to reflect your new focus.
When we set up your campaign, we make extensive use of Google's latest machine learning and smart campaign features. Those features generally perform well and don't normally require constant attention (no matter what ad agencies tell you!).
We also teach you:
- how to review your Ads metrics and results to flag possible issues
- how to suspend your campaign
- how to change your budget yourself
If you see negative trends, we can provide a quick diagnostic and tune-up.
What's included in the two packages?
Details of the Google Business Profile Full Professional Optimization Package
Details of the Google Ads Implementation Package
What's included in the Coaching Pass?
Details of the Copilot Speed Coaching Pass
Once you buy the Google Local Marketing bundle, you'll:
- Set up your Radial Client Profile online
- Schedule your Strategy Kickoff Call
- Enable access to your Google Business Profile and Google Ads accounts so we can get started on your optimization
Google Ads requires a tracking code on your website. Google Analytics tracking codes also help Google optimize your results and provide performance metrics.
- If these codes aren't already installed, we'll walk you step-by-step through simple instructions that you or your website developer can easily follow.
Landing page improvements
Your Google Ads campaign will link to existing pages on your website.
- It's possible that you may need to add targeted new content or tweak existing website content to help your Google Ads performance.
The kickoff call lasts about 60 minutes. You don't need to do any homework to prepare!
Clear your calendar, join the Zoom call from a quiet place, and ensure you won't be interrupted.
If you want to include several people, have them dial in individually to the Zoom call.
No speakerphones: they cut in and out which prevents a productive discussion.
During this call we gather critical insight into:
- Your business approach and goals
- Your programs and services
- How customers experience your business
We'll ask questions about things only you know, like:
- "Describe one of your very best customers, someone you know tells other people about how great your business is."
- "What are some of the most common things your typical prospects are worried about?"
We then combine this with our own research into what your customers prize about your specific approach.
Then, we optimize your Google Business Profile, and create your Google Ads campaign and Google Ads marketing copy.