The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.


Top Picks


Try This: Can 318,000 People Be Wrong?

Would it reassure you to know that 318,000 people made the same purchase you're considering? Sure. For most of us, knowing that LOTS of other ...

Buzzkill: When Your Wellness Business's Reputation Becomes Its Weakness

Your wellness business has built its reputation around "getting" people, great hours, awesome results, or fantastic customer service. And yet sales and membership numbers have dropped off. Why? ...

Chop Wood, Carry Water: The Value of Consistency in Wellness Businesses

Is your wellness business doing everything it can to deliver its products and services reliably? There's an old fable about a Zen student who approaches ...