The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.


Top Picks

The 2019 Small Business Guide to Health, Fitness & Wellness Marketing

Marketing continues to change for the health and wellness industry as new ways to engage with members and potential members emerge and existing methods change. ...

But Will They Tattoo Your Name On Their Bodies? Ironclad Loyalty for Wellness Businesses

Do your customers tattoo your company name on their body? Here's how the Ironman brand has cracked the code on customer loyalty. Ask any Ironman triathlete at the Kona ...

Time Management for Wellness Professionals: What Works and What Doesn’t

How often do you say, "I just don't know where my time goes?" For wellness leaders, your time is your most valuable asset. Here's how to ...