The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Five Winning Wellness Webinar Strategies

Webinars can enhance your image, help close sales, retain customers and build your network. They're truly a vitamin for your wellness business! Choose the right ...

Why Do Customers Really Buy Your Health, Wellness & Fitness Services?

We always ask fitness, nutrition and wellness clients why their customers buy from them. The answers usually sound like this: "We've reinvented the fitness experience." ...
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Mid-Year Checkup: Is Your Wellness Business Plan On Track?

Halfway through the year! Find out if your wellness business plan is on track with this self-assessment. Is your wellness business plan on track? It’s ...