The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.


Top Picks


When Your Fitness or Wellness Business Is in a Terrible Location

Ever seen an old-school ad for a discount appliance or furniture store that said "inconveniently located, but worth the trip!"? It turns out health and ...

Nine Customer Survey Best Practices For Wellness Businesses

Customer surveys give health clubs, corporate wellness providers and wellness centers an extra competitive edge. Experts say that keeping an extra 5% of your current customers ...

Try This: Sorting Contenders vs Pretenders When Your Wellness Business Is Hiring

You know how you get zillions of unqualified responses whenever you post a job –  often from people who clearly didn't even read the posting ...