The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.


Top Picks


Q&A: How Can We Broaden The Business Focus Of Our Health Club To Wellness

To broaden the business focus of your health club to wellness, begin to build your business image as a wellness resource. Host short workshops which ...

Is Social Media the WikiLeaks of Your Fitness or Wellness Business?

What happens when a social media "brushfire" of negative posts harms your fitness or wellness brand, sales, and Google rank? We all know about WikiLeaks, ...

The Ten-Question Business Plan for Fitness, Wellness and Healthy Lifestyle Businesses

Forget business planning software and business planning books. Building a successful fitness, wellness or healthy lifestyles business comes down to these ten questions: What specifically ...

Cause Capitalism And Why Your Wellness Business Should Care

Crisis Communications: The 10-Point Plan for Health, Fitness & Wellness Businesses

Twenty Ways To Improve Your Wellness Business Cash Flow