The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Weight Loss Programs: The Local Search, SEO & PPC Cheat Sheet

What local search and SEO best practices do the best-marketed gyms, health clubs and fitness centers get right? We dug into real data from fitness ...
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Drop-Outs: Nineteen Predictors of Lifestyle Change Failure

Are you shocked when new clients drop out of your healthy lifestyle program? Do you assume they just weren't motivated, just weren't ready to make ...
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How To Choose A Fitness Franchise or Yoga Franchise

Too many fitness and yoga franchises stick their unlucky owners with a failing business and an expensive lease plus bank and credit card debt. These ...

Meeting Management Tips By A Former CFO: What I Learned The Hard Way About Team Meetings

Is Your Web Developer Legit? Red Flags For Fitness & Wellness Businesses

From Royalty To The End Of The Road: Getting The Most From Your Wellness Business Staff