The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.


Top Picks


Troubleshoot Your Health, Wellness and Healthcare Product Problems

Figuring out why no one’s registering for your weight loss or diabetes management program can be tricky. Everyone’s first thought is to lower the price ...

Appearance Anxiety & Fitness Classes

Per a study published in Psychology of Sport & Exercise: Even women who prioritize improving their appearance prefer exercise classes where the instructor emphasizes health ...

The Incredible Business Advantage Of A Well-Informed Team

Wellness businesses perform best when their people feel like partners, not just warm bodies. You get the most from your team when they're plugged into ...