The Business of Wellness Blog
Advice, research, how-to's & guides for owners & business leaders.
Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.
Top Picks
Altruistic Marketing: Selling During Economic Downturns & Recessions
Recessions, pandemics, economic downturns: they cut discretionary spending almost overnight and pose existential challenges for health & wellness businesses. As we explained here, altruistic marketing ...
Better-Than-Face-To-Face Customer Service
This is how online customer service SHOULD work. Food for thought: does your customer service live up to this standard, online OR in-person? Gold's Gym, ...
New Year’s Resolutions For Wellness Businesses: STOP Doing These Things!
In “New Year’s Resolutions For Wellness Businesses (Part 1)” we told you about 9 things you can START doing. Here's our list of 9 things ...