The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

confident-business-leader-550x600

Top Picks

Direct Mail Strategies For Health & Wellness Businesses Part 3: Copy, Content, Design, Images & Photos

Direct mail is a great - and affordable - way to grow your revenues.Yet health and wellness businesses routinely underutilize or misuse this affordable and ...

Appearance Anxiety & Fitness Classes

Per a study published in Psychology of Sport & Exercise: Even women who prioritize improving their appearance prefer exercise classes where the instructor emphasizes health ...

How To Get Better Vendor Discounts At Your Wellness Business

You're buying patient education materials for your wellness center. Naturally, you want to make sure you're getting the vendor's best price and terms. These seventeen ...