The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Do Your Wellness Marketing Emails Look Like Spam?

Certain words, phrases and punctuation increase the likelihood that spam filters and security software will quarantine your marketing emails and newsletters, preventing them from being ...
Losing customers

10 Reasons Your Fitness or Wellness Business Loses Customers & What You Can Do About Them

At Radial, we like to say that "You're not a $100 bill, so not everyone's going to like you." But once you've got your business ...

When Fitness and Wellness Employees Star In Soap Operas

Does your employee wellness business, health club or yoga studio have high-maintenance employees who require constant parenting and supervision just to get through the day? ...

How To Choose The Right Growth Strategy For Your Health & Wellness Business

Watch the Road, Not the Rearview: Strategy Tips for Growing Fitness and Wellness Businesses

Business Success Checklist For Wellness Centers, Fitness Centers & Health Clubs