The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Wellness Websites That Work: Do's & Don'ts

Websites can help your business increase revenue, decrease costs, and build customer relationships. Moreover, for customers who find you on the Internet, they're critical to ...

Do Your Wellness Competitors Love Your Customer Service?

Sam Walton once said: "There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply ...
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From Royalty To The End Of The Road: Getting The Most From Your Wellness Business Staff

Results matter. But how your wellness coaches, trainers, yoga instructors and managers get results -- their personality and behavior -- matters more. Here's our guide to ...

Watch the Road, Not the Rearview: Strategy Tips for Growing Fitness and Wellness Businesses

Invisible Disabilities: Is Your Fitness Business Discriminating?

What Your Wellness Business Can Learn From The Dallas Mavericks