The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Medical Referrals: Seven Keys + FAQ

Referrals from physicians and other healthcare professionals are a great source of new business. The seven keys to success, plus common questions: 1. Understand where physicians are ...
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How Your Wellness or Fitness Business Can Deliver Ritz-Carlton Service on a Ritz Cracker Budget

If your wellness center, fitness studio or health club is small, you may sometimes lament all the (perceived) power and dollars that the big chains ...
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Crisis Communications: The 10-Point Plan for Health, Fitness & Wellness Businesses

Time for a quick crisis communications refresher for health, fitness and wellness businesses. The inspiration for this month's story: Dexcom, who makes 24/7 continuous glucose ...