The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Health Clubs and Competition: Is Your Business Wal-Mart, Kroger Or Whole Foods Market?

Your small wellness business may be like our local Kroger grocer was. The produce (equipment) wasn't great, but the staff was friendly. They did OK... until Wal-Mart (low cost ...
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Winterize Your Wellness or Fitness Business For Season-Ready Customer Service

Winter is here: colder temps, holidays, shorter days. Time to make your healthy lifestyle business a welcoming oasis amidst challenging weather and the chaotic holiday ...

Five Things Wellness Business Leaders Should Never Do

Stupid Pet Tricks, for leaders of health, fitness and wellness businesses.  For the love of Pete, don't do this stuff. You're just shooting your business ...