The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Refresh Your Wellness or Fitness Website: 15 Fast Fixes

Your website is usually the first impression that potential clients have of your wellness business, whether you're a health club, personal trainer, yoga studio or ...
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Turbocharge Your Fitness, Nutrition and Wellness Reviews and Testimonials

These wellness testimonial best practices bootstrap a powerful and free resource that's right in front of you. What are testimonials and reviews? A testimonial is ...

Build A Wellness Business Plan That Lets You Sleep At Night

Even experienced wellness managers make these ten common mistakes in creating and developing their business plan. Watch out for "to versus through", invisible businesses, plus ...

Speaking Is Silver, Listening Is Gold: Five Best Practices For Truly Hearing Your Wellness Customers

Customer Perspective: How Your Customers Experience Your Fitness, Wellness or Health Club

When Respect For Clients Is Lacking: 9 Warning Signs