The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Getting Local Search Right: Why the Local Marketing Triangle Matters for Health & Fitness Businesses

The keys to getting local search marketing right for your health, fitness, or wellness business like in just two words: Local. Search. If you're using ...

If You're Really Good, You Can Lose Lots Of Customers At Once

We just led a webinar on customer winback for health and wellness businesses, so watched a customer service train-wreck with fascination tonight at our corner pizza ...

Twenty Ways To Improve Your Wellness Business Cash Flow

Many small fitness and wellness businesses that fail were profitable. What killed them? Often, the culprit was poor cash flow. They simply didn't have enough ...