The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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The Get-Ready Holiday Marketing Checklist For Health Clubs, Yoga Studios and Wellness Businesses

The holidays are a wonderful yet underappreciated opportunity for health and wellness businesses. Why? Your current customers would like nothing better than to find your ...

Online Surveys: Wellness Marketing's Swiss Army Knife

Did you think online survey tools were just for opinion polls? Not true! These tools are actually quick and easy ways for health clubs, yoga ...

Employee Records: Five Keys For Wellness Businesses

For most wellness business owners, employee recordkeeping is far down the list of priorities.  Here's why it's more important than you think, and how to ...