The Business of Wellness Blog
Advice, research, how-to's & guides for owners & business leaders.
Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.
Top Picks
Market Segmentation of Target Customers For Wellness Businesses
Most conventional business plans get market segmentation for wellness businesses all wrong. Here's how you should think about your target customer. Traditional segmentation is the description ...
Do Your Wellness Competitors Love Your Customer Service?
Sam Walton once said: "There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply ...
Watch The Damn Game! Reality-Based Management Practices For Wellness Businesses
It's not enough to love your wellness business. Not enough to be a fan. Have you ever heard a sports radio host say to fans, ...