The Business of Wellness Blog
Advice, research, how-to's & guides for owners & business leaders.
Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.
Top Picks
Refresh Your Wellness or Fitness Website: 15 Fast Fixes
Your website is usually the first impression that potential clients have of your wellness business, whether you're a health club, personal trainer, yoga studio or ...
The Secret Menu: How Anti-Marketing Strengthens Customer Loyalty
If you've ever been a REALLY loyal patron at a restaurant, you know that most have "secret menus", not-on-the-menu items that only the regulars know ...
When To Give Up: Should We Close Our Wellness Business?
Every motivational speaker says "Never give up!", right? Then they share a heartwarming story about someone ready to give up—only to find glorious success after ...
