The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Marketing Mistakes Facepalm

The 17 Worst Fitness & Wellness Marketing Mistakes

The most common marketing mistakes, flawed assumptions and bad decisions made by health and wellness businesses: 1. Stale website content If your website content hasn't ...

What If Wellness Were Like Brushing Your Teeth?

Here’s my reply to a LinkedIn Holistic Health & Wellness Group post that asked how we can turn people from “toxic couch potatoes” into “committed ...
Computer programmer with a halo

10 Ways to Tell If Your Developer Is a Straight Shooter

If you're a health, fitness or wellness business that does business online, you're empowering healthy, happy lives. Whether you're a doctor, exercise coach, physical therapist, ...