The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

When Less Is More: Make Each Click Count on Your Wellness Website

When new prospects visit your wellness website, do they see content and links purposed to help them take action? Or do they find themselves awash ...
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Drop-Outs: Nineteen Predictors of Lifestyle Change Failure

Are you shocked when new clients drop out of your healthy lifestyle program? Do you assume they just weren't motivated, just weren't ready to make ...

Hiring Key Advisors: How To Reference-Check Attorneys, Consultants, Accountants & Other Professionals

Many health and wellness leaders choose attorneys, accountants, tax advisors and other key professionals based on personality and gut instinct. Here's a better way to pick ...