The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Facebook ads

How to Choose the Best Facebook Ad Format for Your Health & Wellness Business

Facebook ads fall into 3 main types of formats. The one you choose will depend on your budget, the offer or service you want to ...
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Being Fat Is Like…

Before you start blaming clients for being unmotivated, self-destructive, and (say it out loud, you know you're thinking it)... fat, think about this: What it's ...
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Try This: Sorting Contenders vs Pretenders When Your Wellness Business Is Hiring

You know how you get zillions of unqualified responses whenever you post a job –  often from people who clearly didn't even read the posting ...