The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Spot-On Branding Plus Other Fitness Videos

You don’t have to have a national television ad budget to learn something from the fitness videos below. Maybe you have a YouTube channel or ...
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How Quickly Does Your Wellness Biz Respond to Phone Calls and Emails?

Have you ever sent an email through the “contact us” button on a website, only to wait days – or weeks – for a response? ...

How To Choose The Right Growth Strategy For Your Health & Wellness Business

Health and wellness businesses face tough decisions about how to grow. For example: If your current programs target women, should you grow by adding programs ...

Let’s Call The Whole Thing Off: When Your Wellness Business Has Customer Myopia

Bad Online Customer Reviews: 12 Do's & Don'ts For Health Clubs, Yoga Studios & Wellness Centers

What If Wellness Were Like Brushing Your Teeth?