The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Beyond Gift Cards: Holiday Marketing For Wellness Businesses

There's more to holiday marketing than gift cards and gift certificates for health clubs, yoga studios and wellness centers! Use these ten tips in your ...

Better-Than-Face-To-Face Customer Service

This is how online customer service SHOULD work.  Food for thought: does your customer service live up to this standard, online OR in-person? Gold's Gym, ...
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The Three Stages of Health & Wellness Business Growth: Unique Challenges & Priorities

Health and wellness businesses grow up just like people do -- in three stages. Anticipate the needs of each stage to grow a healthy business and ...