The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Direct Mail Strategies For Health & Wellness Businesses Part 2: Form Factor, Offer, Pricing & Call To Action

Direct mail is a great - and affordable - way to grow your revenues.Yet health and wellness businesses routinely underutilize or misuse this affordable and ...
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Does Your Health Club Need Digital Care?

Digital care harnesses technology to anticipate and eradicate the sources of friction that undermine your members' success. It spans the entire customer experience, proactively addressing customer needs and issues. The ...
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Creating The Right Setting: Why The Inside Space At Your Wellness Biz Matters

When was the last time you thought about the inside environment you’ve created for your healthy lifestyle business? Of course you keep it clean and ...