The Business of Wellness Blog
Advice, research, how-to's & guides for owners & business leaders.
Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.
Top Picks
The 17 Worst Fitness & Wellness Marketing Mistakes
The most common marketing mistakes, flawed assumptions and bad decisions made by health and wellness businesses: 1. Stale website content If your website content hasn't ...
What If Wellness Were Like Brushing Your Teeth?
Here’s my reply to a LinkedIn Holistic Health & Wellness Group post that asked how we can turn people from “toxic couch potatoes” into “committed ...
Catching the Mail Truck: What to Do When Your Big Break Comes
We've all seen it: the breakout exercise gadget, the fitness craze out of nowhere, the low-carb, fat-burning workout everyone seems to have ignored. And overnight, ...