The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Two Online Conversion Tools That Health Clubs Underutilize

Most health, wellness, and fitness businesses run on membership numbers and client counts. But when you're planning to advertise, how can you tell which prospects ...
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Let’s Call The Whole Thing Off: When Your Wellness Business Has Customer Myopia

Sometimes wellness business leaders drink too much of their own Kool-Aid. They’re so passionate about their vision that they no longer see the priorities of ...
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Eight Steps To Fraud-Protect Health Clubs, Yoga Studios and Medical Offices

Dishonest employees steal more than shoplifters...almost ten times more, in fact. Sometimes they steal from you -- sometimes from your members and clients. Most employee frauds ...

Eight Steps To Fraud-Protect Health Clubs, Yoga Studios and Medical Offices

How To Choose The Right Growth Strategy For Your Health & Wellness Business

Insiders Only: Time Management For Health and Wellness Professionals