The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Chasing Demographic Unicorns: Why Finding New Health Club Members is Getting Harder

True Or False: The average US household consists of a married couple, both white, in their 30s with 2.5 kids, living in the suburbs of ...
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Buzzkill: When Your Wellness Business's Reputation Becomes Its Weakness

Your wellness business has built its reputation around "getting" people, great hours, awesome results, or fantastic customer service. And yet sales and membership numbers have dropped off. Why? ...

Three Steps To Working Well With Problem People

This 3-step technique helps wellness leaders and managers hold team members accountable. There's the web developer who always seems to miss key requirements, the marketing manager ...