The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Facebook Power Tools for Health Club Marketing

Chances are pretty good that your club has a Facebook page, and that you post fitness tips, announcements, promotions, class information, and the occasional invitation ...
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Drop-Outs: Nineteen Predictors of Lifestyle Change Failure

Are you shocked when new clients drop out of your healthy lifestyle program? Do you assume they just weren't motivated, just weren't ready to make ...

The Wellness Business Playbook, Part 1: Management Lessons From Pro Sports

As summer turns to fall and then to winter, so, too, does the typical sports fan’s attention turn from the baseball diamond to the football ...

Watch The Damn Game! Reality-Based Management Practices For Wellness Businesses

How To Stop Political Chitchat Among Health & Wellness Staff

Hiring Key Advisors: How To Reference-Check Attorneys, Consultants, Accountants & Other Professionals