The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

confident-business-leader-550x600

Top Picks

Marketing Your Business With Public Health Guidelines

  Public health guidelines like the USDA's periodic Food Pyramid update are usually information overkill for consumers - yet, ironically, lacking guidance for folks who ...
clipart-snowman.gif

Winterize Your Wellness or Fitness Business For Season-Ready Customer Service

Winter is here: colder temps, holidays, shorter days. Time to make your healthy lifestyle business a welcoming oasis amidst challenging weather and the chaotic holiday ...
originalart-IMG_20151214_0003-dog-catching-mail-truck.jpg

Catching the Mail Truck: What to Do When Your Big Break Comes

We've all seen it: the breakout exercise gadget, the fitness craze out of nowhere, the low-carb, fat-burning workout everyone seems to have ignored. And overnight, ...

Mistakes of Well-Intentioned Wellness Leaders

Watch The Damn Game! Reality-Based Management Practices For Wellness Businesses

Right Words, Right Time: Controlling the Conversation For Health & Wellness Business Leaders