The Business of Wellness Blog
Advice, research, how-to's & guides for owners & business leaders.
Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.
Top Picks
Wellness Marketing Tips: Avoiding The 600-Pound Gorilla
Traditional fitness clubs focus on the super-fit, which guarantees that you're going to bump into the largest, most price-competitive fitness clubs around. We all know ...
Rain, Snow, Cold, Heat: Seasonal Opportunities To Delight Customers
The changing seasons are full of opportunities for health and wellness businesses to provide unexpected moments of delight for customers who feel picked on by ...
Top 5 Digital Resolutions for Health Clubs
Make this the year you transform run-of-the-mill "marketing chores" into super-effective digital marketing and online engagement that grows customers and revenues in your health club. ...
