The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

How To Optimize Health & Wellness Websites for Local SEO

Say you run a health club, wellness center or fitness business. Are your blog posts optimized for local reach⁠—or broad reach?  Unfortunately, the answer is ...
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Try This: The Saf-T-Pop Customer Loyalty Reward, Reinvented For Wellness Businesses

When I was little, the doctor who gave me allergy shots always let me choose a lollipop out of a jar after the appointment. My ...
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Business Success Checklist For Corporate & Workplace Wellness Advisors

Helping employers reduce healthcare costs by addressing root causes of disability, workers' comp claims, absenteeism and presenteeism offers profits for many wellness businesses. Corporate wellness clients offer long-term relationships, ...