The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Facebook Best Practices For Health and Wellness Businesses

Facebook's a great place to strengthen connections, word-of-mouth marketing and customer loyalty among your health club, yoga studio, and wellness program clients. It works well ...

Do Your Wellness Competitors Love Your Customer Service?

Sam Walton once said: "There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply ...

Real Estate Lease Issues For Health Clubs, Medical Practices and Yoga Studios

It's still a tenant's market - which means health clubs, yoga studios, fitness businesses and other wellness businesses have the opportunity to negotiate very good ...

Altruism Marketing: When Giving Away Your Wellness Services Makes Sense

Winback! How To Recapture Lost Customers For Your Health Club, Wellness Center Or Yoga Studio

How To Market Wellness Without Being Annoying