The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

Use Homework Selling To Target Really-Ready-To-Buy Wellness Prospects

You've probably spent hundreds—heck, thousands—of hours talking to potential clients who said "Sounds great." And then...they never committed. Or they signed up, and then dropped ...

Online Surveys: Wellness Marketing's Swiss Army Knife

Did you think online survey tools were just for opinion polls? Not true! These tools are actually quick and easy ways for health clubs, yoga ...

Real Estate Lease Issues For Health Clubs, Medical Practices and Yoga Studios

It's still a tenant's market - which means health clubs, yoga studios, fitness businesses and other wellness businesses have the opportunity to negotiate very good ...