The Business of Wellness Blog

Advice, research, how-to's & guides for owners & business leaders.

Practical, seasoned know-how plus fresh takes that help you grow a successful, profitable and self-sustaining health & wellness business.

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Top Picks

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Online Book Publishing: Extending Your Fitness & Wellness Brand

New online platforms make it easier than ever to publish, market and sell professionally-edited and designed books that promote your fitness and wellness brand. Here's ...

Do Your Wellness Competitors Love Your Customer Service?

Sam Walton once said: "There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply ...

Pitching Health, Fitness and Wellness To Investors: The Most Common Errors and Red Flags

Professional investors and serious angel investors set the bar high when they're evaluating health, fitness and wellness business concepts. Common errors Check yourself for these five ...